Complex x FUSE
Social Media Promotion
- Content Creation
- Key Art
- Editing
- Motion Graphics
- Digital Marketing
- Email Promotion
- Banner Ads
- Multi-Platform
We had the pleasure of crafting a bold and dynamic brand identity for Record Box, Los Angeles’s solar-powered mobile record shop. From conceptualizing a modern logo to designing an immersive experience, we aimed to capture the spirit of vinyl culture while emphasizing the shop’s eco-conscious innovation. This project brought together sustainability and creativity, offering a fresh take on music retail that travels to where the audience is. Explore their journey on Instagram: @recordboxtruck.
Results
The rebranding increased local recognition, boosting both foot traffic and social media engagement by over 30%. The solar-powered concept, paired with a striking visual identity, resonated with environmentally conscious music lovers, cementing Record Box as a unique and memorable brand in the Los Angeles music scene.
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